These are very nice speaker cables, (I have 4 speakers worth, sets/pairs? confusing) they have been a "free" inclusion when previous Masterclass speaker drop sales hit a certain number. As far as being worth $99, I'd say that's a stretch given the history, but if you didn't know better I guess $99 isn't completely out to lunch. When you buy the speakers (recently $149) and get them for free it's amazing value, but this, not so much. CEntrance/Massdrop, as stated below I think you targeted the wrong price point.
CEntranceI made no assumption that the speakers were coming back, I made the point that history will fight you on the chosen price point, free with $149 speakers does not put the value of these cables at $99 FOR ME. There is no question these are high quality cables I love them, and some of the motivation to participate in my second drop for the speakers was the fact the cables were again included. $99 is not a rip off, I've built many cables before and for a DIYer to make a one off set of cables to compete with these would cost a similar amount if you needed to buy any of the required tools (plus labour/planning etc).
Good luck with the drop, these are awesome cables, no snake oil involved, and must cost a LOT more than $5 to build, they just aren't for everyone.
Good luck with the drop, these are awesome cables, no snake oil involved, and must cost a LOT more than $5 to build, they just aren't for everyone.