CheapDealsA man can definitely pull this off. I have been using this for the last two weeks or so and I have to say it isn't like any other cologne I have used before. It doesn't have the typical alcohol smell designer colognes have whatsoever. My co-worker told me I smell like a barber shop with it on but in a good way. It has a nice musty cedar smell upfront followed by some citrus(Empire is saying grapefruit?) and other herbs. My girlfriend loves it and she is tough to please when it comes to cologne so I hope that helps!