The 65" model is listed on dell.com for $2300 and includes a free 3d 4k bluray player. With special financing 0% for 12 months and 6% cash back, Dell.com has the better deal. Dell.com is also on the list of authorized lg dealers.
JonanerJonaner,
Dell.com
55" C7P w/BP350 - $1797.00
http://www.dell.com/en-us/shop/accessories/apd/a9825199
Value of the BP350 - $69.99
65" C7P w/UP970 - $2797.00
http://www.dell.com/en-us/shop/accessories/apd/a9825203
Value of the UP970 - $169.99
Massdrop Prices
55" C7P - $1499.99 ($297.01 Savings with no Blu-Ray Player)
+ $69.99 (if you want to purchase the BP350)
Total - $1569.98 with the BP350
Total Massdrop Savings VS Dell = $227.02
65" C7P - $2199.99 ($597.01 Savings with no Blu-Ray Player)
+ $169.99 (if you want to purchase the UP970)
Total - $2369.98
Total Massdrop Savings VS Dell = $427.02
Cheers.