E.NormanAutomatic swiss stuff is also a lot more expensive. Seiko makes a great affordable watch that a wider crowd appeals to with an amazing 'bang for your buck' factor.
Divisi0nIt depends on what do you mean by "lot more expensive". Automatic swiss stuff for $400 MSRP (same as these watches) can be found easily (we're talking about titanium/sapphire, right? 'cause stainless would be even cheaper). Tissot or Candino are examples. You only need to get them on sale, like this one.
E.NormanWhat do you mean by more interesting? Seikos mid and high tier have a huge following because e of their insane value for the money. I started collecting Seikos after having god awful experiences with Chopard, Panerai, and to a lesser extent Omega. In contrast Seikos have given me zero issues. These days I'd go swiss for fancy handmade dress watches, but for day to day usage quality affordable timepieces Seiko is the brand to beat.