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I haven't used this particular product, mind you. But I've used a similar type keychain from Nite Ize. I thought it was the coolest thing until I started losing keys and those mini keychain scan tag cards from it. Major, major nuisance.
What happens is that the keys jostle around and flip back against the spring loaded gate. Because the blade of the key acts as a lever, it will cause the loop on the key head to push the gate open, and the key will come right out. I've lost literally 5 keys this way, and a whole bundle of scan tags, including my library card, climbing gym punch card, car insurance card, grocery store card. And then I realized what was going on.
Rock climbers will recognize what back clipping is. You try to avoid it when you clip into carabiners, which are tied to the rock face and provide protection when you fall.
When you clip in the wrong way, the rope can pull down and back against the gate when you fall and open the carabiner right up. Instead of the carabiner capturing the rope and keeping you from falling further, it will release the rope completely.
This is what happens to keys with this type of keychain design. I would avoid it.