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Both companies make excellent socks, as I own socks from both companies, and both offer a lifetime warranty.
The difference is that Darn Tough's warranty is a lifetime no questions asked warranty!
So if a Darn Tough sock ever wears out, you can pay the shipping and return it, and Darn Tough will send you back a new pair at their cost.
Wigwam has a lifetime warranty that covers defects in manufacturing or materials but not normal wear and tear!
So theoretically if you buy a few pairs of Darn Tough socks you will never have to purchase another pair if you take advantage of their warranty.
Your only cost will be the return shipping.
I still like to purchase hiking socks from other companies, just to see how they feel and perform, regardless of the warranty.
I have a few pairs of Bridgedale of Ireland socks that I purchased around fifteen (15) years ago, and they are still in good shape!
By the way, Darn Tough, Icebreaker, Farm to Feet, and Wrightsock all have similar no questions asked warranties.
What is interesting is that Wigwam, GoBros, and Massdrop all list similar, but different fiber composition and percentages for this sock on their websites???
By the way, GoBros is currently offering the Wigwam Comfort Hiker Lite Socks for $11.67 each, free shipping included, as compared to about $13.25 per pair on this drop.
https://www.gobros.com/wigwam-merino-wool-comfort-hiker-lite-socks-charcoal-f2409.html
GoBros also is selling the heavier full cushion version called the Wigwam Comfort Hiker Socks in a two pack, for less than $13 each, or singularly for $14.59.
https://www.gobros.com/wigwam-merino-comfort-hiker-socks-charcoal-s2322-2-pack.html
I hope that this helps!