Mar 31, 2017

New Strap Design!

Hey All,
The name's Nick, and I've been a long time member of the Massdrop scene, but have only recently become more active in these parts. So I thought I'd introduce myself!
I'm a budding custom durable goods designer out of San Jose, CA, and greatly enjoy crafting with leather specifically. And as of late, I've come up with a design that I'm dying to share with the Massdrop Watch world to see how it might fare. That said, I've submitted a poll to the best of my ability, and can't wait to see what might come from it. I also figured that I might make a post here to open an additional dialogue with you guys and get a gut level reaction on the overall concept. It's available in all widths from 18-24mm, as well as the option for brass, gunmetal, or nickel hardware.
I've been wearing my original Ruler NATO prototype strap for about two weeks now, and sold a dozen or so already, all to great success. I love this thing. And maybe you will too!
So without further adieu, the Leather Ruler NATO Stud Watch Strap, (AKA: The Time Traveler - official name in progress :P ) But I welcome all feedback, questions, and comments! Cheers.


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I love that design. I agree, if that had a standard buckle, I would order it immediately and rock that all day long. Awesome aesthetic though, and I can't wait to see what you do in the future!
Enkidu27
Will have to give that a go! Thanks for the input!
Put on a real buckle, increase thickness and you'd sell a mint. In fact, throw on a buckle and I'll order one this weekend. I'd price $40-75 depending on materials. Offer brushed steel, polished steel, pvc black, to start. Ignore anyone saying "no one buys leather straps". Check out the watch blogs like Hodinkee and AWTB, there are guys who quit their day jobs to sell watch straps.
314BJ
I like the cut of your jib, sir! That's the kind of feedback I live for. And can already tell you that such a design can be put into production almost readily. What do you like most about the current design? Thanks!
This is cute, but every leather watch strap I have ever owned over the last 20 years has stretched out like crazy. Not really functional at all unless some type of very dimensionally stable material into the sandwich.
prestidigitator
In my case they start to smell like rotten eggs long before they stretch. I guess it's a matter of relative sweat production.
Pretty cool concept. im not sure the gauge/ thickness of the leather but it looks pretty thin. and im a professional at breaking things :( maybe if it was thicker and a pin on i would cop.
That's an interesting looking strap. Completely unique and certainly will catch the eyes of people.
Hello Nick,
Congrats for the beautiful design strap! Really Cool! What's is the model of the Seiko watch your using at the pictures?
Really like it.
VinnyD
Seiko SNDA57!
Nick, I gave your strap a review on Wallet-Friendly Watch-Forum. Been enjoying mine for 5 days now.

http://walletfriendlywatchforum.com/read.php?7,624449,624449#msg-624449
BF_Hammer
Wow, thanks for the literature! Your feedback is a tremendous help to me, and find your analysis to be on point. Hope your strap serves you well!
Congrats Nick on the drop man, and the very best of luck friend....
StainlessOnly
Thanks man! I'll take all the luck I can get xD
Just got in Nmankey's leather redux version of this strap. And it is really nice! I think you need picture instructions to clarify the method of installation and wear after. I honestly missed that in the description and was kinda getting frustrated screwing in the dang studs. I then read your description and it said to screw it in and just latch it on. Duh lol.

I have it installed on a watch I am going to wear tomorrow. I'll post here and around MD threads.
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I'm always looking for a good watch strap. You know my "lil problem" lol.
kpjimmy
Pictures today. This is a 24mm on a Magrette Moana Pacific Pro Steel.



Hey all, we heard your interest; the Nick Mankey Leather Ruler Watch Strap is live on Massdrop now.
Will the watch itself not move when on the strap? It might not when new but once the leather has been broken in...? Regular NATO straps have a retention strap to prevent it form moving.
moox
Leather has an incredible ability to learn. There is no immediate danger of the watch slipping around, and once worn for a few days, the leather firmly "locks" in place around you and your watch. Definitely not an issue I've seen. Thanks for the thought though!