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Cloaca
1906
Dec 6, 2017
Another one: This watch doesn't tell the time, but it indicates whether it is day or night, and it needs two tourbillons to do that. Additionally, it is manufactured out of rusty steel from the wreak of the Titanic. The $300,000 price does not include tetanus shots. The watch was produced in a limited edition of 9. Since initial media reports date from 2008 and the watch is still listed on the company's website, it appears that sales have been slow.
http://www.digitaljournal.com/article/253848 http://www.romainjerome.ch/product/day-night-tourbillon/
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Sort of like a too-enthusiastic forced patina on a bronze watch.
Cloaca
1906
Dec 6, 2017
CloacaCorrection: According to the Wall Street Journal, the watch sold out instantly.
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April 25, 2008, 11:54 am The $300,000 Watch That Doesn’t Tell Time
A $300,000 watch? Luxury. A $300,000 watch that doesn’t tell time — and that sells out? Pure genius. According to several news reports flagged by my friends at Luxist, Swiss watchmaker Romain Jerome just launched the “Day&Night” watch. The watch won’t tell you what time it is. That’s so yesterday. But it does tell you whether it’s day or night — helpful, I guess, for billionaire types who can’t afford windows. As the company’s Web site boasts: “With no display for the hours, minutes or seconds, the Day&Night offers a new way of measuring time, splitting the universe of time into two fundamentally opposing sections: day versus night.” What’s most impressive about the Day&Night is its complexity, given its absolute uselessness. The watch features two tourbillons — devices that overcome the ill effects of earth’s gravity on a watch’s accuracy — connected by a differential mechanism. Instead of hands, the watch has a “contemplative tourbillon operation whereby the ‘Day’ tourbillon operates for 12 hours to symbolize working life, while the ‘Night’ tourbillon takes over afterward to represent an individual’s private time.” Like other Romain Jerome watches, the watch is made in part with steel salvaged from the sunken Titanic, along with material from the shipyard where it was built. That sounds creepy to me, but maybe today’s buyers prefer morbid metals. The company’s chief executive, Yvan Arpa, cited statistical studies to explain how the watch better reflects the time-philosophy of today’s wealthy. “When you ask people what is the ultimate luxury, 80 percent answer ‘time’. Then when you look at other studies, 67 percent don’t look at their watch to tell what time it is,” he told Reuters. He added that anyone can buy a watch that tells time — only a truly discerning customer can buy one that doesn’t.
And here’s the best part: The watch sold out within 48 hours of its launch.
Cloaca
1906
Dec 6, 2017
CloacaMore details from A Blog to Watch.
https://www.ablogtowatch.com/titanic-dna-day-night-what-time-is-it-you-ask-at-this-price-does-it-really-matter/
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The bezel is "stabilized oxidized steel," not ordinary rusted steel.
I still can't figure out how to read the day-night time. There are obviously two tourbillons, a sun tourbillon on top and a moon below. There appear to be tiny stubby hands on each tourbillon, but I suppose that these are not hour and minute hands. The movement, RJ One, is described as a double tourbillon, differential sequential, whatever that means. Perhaps the energy of the mainspring is passed off from one to the other every 12 hours. But how is that indicated?
You'd think that the company was founded by a nutcase artsy type, but no:
"Originally founded in 2004 when several professional golfers admitted there was a place for a genuine golfer’s watch, Romain Jérome produced its first niche watch, the Hole in One Golf Counter. This wristwatch displayed a golfer’s score throughout the 18 holes, enabling players to follow their own progress along the course, count the strokes played for each hole and add them up in the process. Aesthetically designed to feature symbols such as clubs, tees and golf balls, the brand quickly established itself within this niche market."
BlueCrowned
5305
Mar 30, 2018
CloacaI'm a little late but this is genuinely one of the coolest watches I have ever seen. Love it, way too broke to ever dream of owning it.
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