NeuroTechnicI believe that's for the version without the added plastic miniatures. This would understandably be more as there are physically more components in the box.
NeuroTechnicI assumed because they were pictured (the plastic player board parts are shown in the second image). I cannot confirm nor deny anything further than what is shown.
CaillteI'm late to the party, but I think this is as @adamhasser said, this should be the retail version. I've noticed MassDrop tends to use KS version pictures rather than retailers so I'm incline to believe this is the case as well.