BigDealGood catch, looks shorter as well, so it must be the Cadet. Google image search suggests this is a pre-existing photo that Massdrop must've used by mistake.
The other photo with the plain and black together shows the black Pioneer.
EDIT: but in that photo it looks like the shield is different on the plain one... huh?
awkThe funny shield seems to be on swiss army knives that are for the actual Swiss Army. Still made by victorinox, though.
Edit: Wikipedia says it's the Swiss coat of arms.
The other photo with the plain and black together shows the black Pioneer.
EDIT: but in that photo it looks like the shield is different on the plain one... huh?